There’s more to discover at the Prima Flour Roadshow.
Join us at selected FairPrice Xtra stores for live baking demonstrations, fun activities and exclusive Prima Flour collectibles. Whether you’re looking for baking inspiration or shopping for your pantry, there’s something for everyone to enjoy.
Spend $8 on participating Prima Flour products in a single receipt to receive a token for the Claw a Charm machine and collect one of our exclusive Prima Flour charms.
You can also collect the limited edition Prima Flour Plushie set. Spend $8 on participating Prima Flour products at any roadshow to receive a unique stamp. Collect three different stamps across three roadshows to redeem the complete plushie set worth over $100.*
Check out the roadshow schedule and drop by your nearest FairPrice Xtra store. We look forward to seeing you there.
While stocks last. Terms and conditions apply.
Collect the Prima Flour Plushie Set
Collect all three roadshow stamps and complete your very own Prima Flour Plushie collection. Featuring adorable Prima Flour characters, this exclusive set is worth over $100 and is available only through the Prima Flour Roadshow.
Spend $8 on participating Prima Flour products at any Prima Flour Roadshow to receive one unique stamp. Collect three different stamps from any three roadshows and redeem the complete Prima Flour Plushie set at the final redemption event. Limited redemptions available while stocks last.
Claw a Charm
Bring home one of Prima Flour’s adorable flour charm keychains when you visit the Prima Flour Roadshow at FairPrice Xtra. With eight charming designs to collect, there’s always a surprise waiting every time you play.
Spend $8 on participating Prima Flour products in a single receipt to receive one Claw a Charm token. Try your luck at the claw machine and see which exclusive Prima Flour charm you’ll take home. While stocks last.
